Building trust in any relationship takes time, consistency, authenticity, and communication. This is no different for the relationship between you and your audience. As a business owner, you can accomplish all of those things through brand photos. Today, we are going to dive into how to build trust with your audience through brand photos. Consistency […]
Chances are, when you think of a branding session with your brand photographer, the first thing that comes to mind is new headshots. For many clients that is the only thing they want out of a brand photoshoot. However, custom stock images are a part of branding that is essential to your success in brand […]
As a small business, you are not selling a product or service as much as you are selling your brand. Dozens of other businesses do what you do, so your audience has other choices that may seem just as good, if not better, than you. However, as you increase brand awareness to show the values […]
Your brand’s imagery has a significant influence on your brand reputation. Although every industry requires quality branding photos for a good reputation, some industries have even higher stakes. While photographing executive coach branding photos, I learned how professionals who help high-level executives benefit even more from brand photography. Reputation & Recognition Consistent branding builds trust […]
Different businesses have different needs when it comes to photography. However, something I have learned in my work as a brand photographer in Columbus, Ohio, is that every business needs both headshot photos and branding photography. These two types of photography often get confused with one another, even though their purposes and styles are very […]
Your branding session with me, a Columbus photographer, is so much more than capturing new headshots. It’s an opportunity to create new content that will captivate your audience as well as speak to your ideal client. This is exactly why I now offer video as part of my brand photography packages. Here are my top […]
With the ever changing internet and social media landscape, the marketing need for photo and video are ever evolving. Video is emerging across multiple platforms as one of the key drivers of engagement. Especially for social media platforms. With this apparent need, I solidified a partnership with a seasoned videographer to provide videography services […]
So you know you need new branding photography that speaks to your clients. Maybe you’ve added new team members or you have a sales launch this year. Maybe, you are leveling up your business and are undergoing a re-brand with your website and need imagery to match your new aesthetic. These reasons, along with many […]
Brand photography is so much more than headshots and aesthetic images. It offers your ideal client a visual story, a way to connect, and ultimately, sales. In online marketing and networking, you need a way to stand out while being easily recognized. Here is how brand photography delivers just that! A Visual Identity Your brand […]